As more web users access the Internet primarily through smartphones and tablets, web design has to adapt to changing screen sizes. Some companies expect mobile users to access an app, and some direct them to a separate mobile-specific site. However, responsive web design combines the best of both options.

You know responsive web design when you see it: the website changes layout and content when viewed on a mobile device rather than only shrinking in size. Responsive web design uses media queries to identify the type of device, and then shifts the site’s layout to best fit the current browser window. Flexible media is also employed to ensure images, videos, and other media change size along with the rest of the site.

Next time you’re thinking of reskinning your website or starting from scratch, consider responsive web design to create a more user-friendly experience.



By Prasana William